Mortgage Center
The Selling Process
Pricing
This process generally begins with a determination of a reasonable
asking price. Your real estate agent can give you up-to-date information
on what is happening in the marketplace and the price, financing terms,
and condition of competing properties. These are key factors in getting
your property sold at the best price, quickly and with minimum hassle.
Marketing
The next step is a marketing plan. Often, your agent can recommend
repairs or cosmetic work that will significantly enhance the stability of the
property. Marketing includes the exposure of your property to other real
estate agents and the public. In many markets across the country, over
50% of real estate sales are cooperative sales; that is, a real estate agent
other than yours brings in the buyer. Your agent acts as the marketing
coordinator, disbursing information about your property to other real
estate agents, etc. The REALTOR® Code of Ethics requires REALTORS® to
utilize these cooperative relationships when they benefit their clients.
Advertising is part of marketing. The choice of media and frequency of
advertising depends a lot on the property and specific market. For
example, in dome areas, newspaper advertising generates phone calls to
the real estate office, but statistically has minimum effectiveness in
selling a specific property. Overexposure of a property in any media may
give a buyer the impression the property is distressed or the seller is
desperate. Your real estate agent will know when, where and how to
advertise your property to obtain the best results.
There is a misconception that advertising alone sells real estate. The
National Association of REALTORS® studies show that 82% of real estate
sales are the result of agent contacts through previous clients, referrals,
friends and family, and personal contacts.
Security
When the property is marketed with the agent's help, you do not have to
allow strangers into your home. Agents will generally pre-screen and
accompany qualified prospects through your property.
Negotiating
The negotiation process deals with much the same issues for both
buyers and sellers, as noted above under the buying process. Your
agent can help you objectively evaluate every buyer's proposal without
compromising your marketing position. This initial agreement is only the
beginning of a process of appraisals, inspections, and financing--a lot of
possible pitfalls. Your agent can help you write a legally binding, win-win
agreement that will be more likely to make it through the process.
Monitoring, Renegotiating and Closing
Between the initial sales agreement and closing (or settlement),
questions may arise. For example, unexpected repairs are required to
obtain financing or a cloud in the title is discovered. The required
paperwork alone is overwhelming for most sellers. Your agent is the best
person to objectively help you resolve these issues and move the
transaction to closing (or settlement).
This process generally begins with a determination of a reasonable
asking price. Your real estate agent can give you up-to-date information
on what is happening in the marketplace and the price, financing terms,
and condition of competing properties. These are key factors in getting
your property sold at the best price, quickly and with minimum hassle.
Marketing
The next step is a marketing plan. Often, your agent can recommend
repairs or cosmetic work that will significantly enhance the stability of the
property. Marketing includes the exposure of your property to other real
estate agents and the public. In many markets across the country, over
50% of real estate sales are cooperative sales; that is, a real estate agent
other than yours brings in the buyer. Your agent acts as the marketing
coordinator, disbursing information about your property to other real
estate agents, etc. The REALTOR® Code of Ethics requires REALTORS® to
utilize these cooperative relationships when they benefit their clients.
Advertising is part of marketing. The choice of media and frequency of
advertising depends a lot on the property and specific market. For
example, in dome areas, newspaper advertising generates phone calls to
the real estate office, but statistically has minimum effectiveness in
selling a specific property. Overexposure of a property in any media may
give a buyer the impression the property is distressed or the seller is
desperate. Your real estate agent will know when, where and how to
advertise your property to obtain the best results.
There is a misconception that advertising alone sells real estate. The
National Association of REALTORS® studies show that 82% of real estate
sales are the result of agent contacts through previous clients, referrals,
friends and family, and personal contacts.
Security
When the property is marketed with the agent's help, you do not have to
allow strangers into your home. Agents will generally pre-screen and
accompany qualified prospects through your property.
Negotiating
The negotiation process deals with much the same issues for both
buyers and sellers, as noted above under the buying process. Your
agent can help you objectively evaluate every buyer's proposal without
compromising your marketing position. This initial agreement is only the
beginning of a process of appraisals, inspections, and financing--a lot of
possible pitfalls. Your agent can help you write a legally binding, win-win
agreement that will be more likely to make it through the process.
Monitoring, Renegotiating and Closing
Between the initial sales agreement and closing (or settlement),
questions may arise. For example, unexpected repairs are required to
obtain financing or a cloud in the title is discovered. The required
paperwork alone is overwhelming for most sellers. Your agent is the best
person to objectively help you resolve these issues and move the
transaction to closing (or settlement).
404-681-1512 Office
770-654-9869 Cell
404-759-2988 Fax
Email: NicholsRealtor
@bellsouth.net
3930 Tamiami Trail
Cumming, GA 30041
770-654-9869 Cell
404-759-2988 Fax
Email: NicholsRealtor
@bellsouth.net
3930 Tamiami Trail
Cumming, GA 30041
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| Nancy Nichols 400 Realty |
404-681-1512 Office
404-759-2988 Fax